• You're wondering what a good return on investment is for our marketing dollars! That is a very valid question to have. And we think is key to you choosing the digital marketing agency that will be best suited to deliver you the best results.

    Many digital marketing agencies may brush this statistic under the rug. And while we cannot comment on why they may choose to do so, we can only assume that they are more focused on increasing their billables then their results for their clients.

  • Have you tried searching for a web host but are overwhelmed with the options? Don't worry! You are not alone. In fact, choosing the right web host can literally make or break your company! So we urge you to make sure you do you research and due diligence before making your decision. And this is not a decision to be made lightly. There are many factors in choosing a web host and we will lay them all out for you below so that you are as educated as possible when it comes time to making your decision.

  • This may be obvious to some, and a foreign language to others. We live in an ultra-competitive modern society, where hundreds of thousands of new brands are launching every year. So how are you supposed to keep up and not get left behind?

    The days of waiting generations to grow the family business are in the past, we live in a fast-paced society where many consumers and business people alike want instant gratification. It's the what have you done for me lately mentality and the I want it yesterday ideology.

  • Before you get started, you’ll want to consider some basics such as word origin and modern meanings, legibility, clarity and uniqueness. All of these should weigh into your decision making process as you build your initial list. You’ll want to make sure there aren’t any words that could be confused, have alternative and unexpected connotations, words that are easy to spell because you may be spelling them a lot to customers on the phone, or in email. And last but not least, you’ll want to make sure your chosen brand name is not a common stringed search term.

  • Never thought of running a newsletter for your organization?

    You might be missing out on big profits. In fact a well curated newsletter can add 40% or more to your bottom and top line. Not only can you increase your sales by running timely promotions and continuing to stay relevant in the inboxes of your current customers, but maintaining that connection with potential customers may help you convert some of them to sales.

  • A common question we hear a lot is “Should I use Shopify for my website?” And while this is a great question, the answer may not be as obvious as it seems.

    First, we will explore what Shopify is built for. Then we will cover what Shopify can be when properly utilized. Last, we will cover what Shopify isn’t.

  • You may come to a point in your career where you ask yourself, am I ready for the spotlight?

    Perhaps you have spent years in your industry and can realistically call yourself an industry expert. Well, how valuable do you think that knowledge is to others that are looking for similar solutions to their problems?

  • A common theme we hear time and time again is how many people have been burnt by their last “web guy.” And sadly, if that sounds all too familiar, you are not alone.

    The problem here, is that the barrier to entry is relatively low. We know, we’ve seen people making grand promises for over twenty years and the results, well I think those results can speak for themselves in the many thousands of websites that look like they are stuck in the 1990’s and 2000’s.